183 kabel1 einzelnamen d1 brandbook

100% tailored to the recipient


One’s optimal sense of feeling connected with one’s company is when one is personally addressed by one’s employer: Kabel 1 earnestly considered this basic principle and produced a notebook that not only entertains its employees with a fun facts series, but also directly addresses the topic of identity by using their own names, which were applied as motifs to the fore-edge of the book block.

This wasn’t just any notebook, but "My transmitter. My home. My block."!

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