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063 swisscom d1 brandbook notizbuecher notebooks
063 swisscom d2 brandbook notizbuecher notebooks

Idea Machines

The Design Agency Crafft created a so-called “turn-around-book” for the Swiss telecommunications corporation Swisscom. These spine-bound books were prepared according to the corporate identity in two different colored linens and respectively processed in blind debossing with short writings: “Design your future” and “Set your mind free.” Sounds good, but is easier said than done.

For the desired innovation potential and stimulation for the necessary freedom of thought, the pages were designed in detail with motivating notes in a charming handwriting-aesthetic integrated into the book block: “Got an idea? Write it down!” for example – it can be that easy.

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